We believe in #ArganEveryDay.

What began as a single, revolutionary product that pioneered a new category in the beauty industry, has grown into a full line of hair and body products, all infused with nourishing antioxidant-rich argan oil, signature to the brand. Dedicated to providing the highest quality hair and body products, Moroccanoil has grown into an iconic beauty brand in less than a decade.

Moroccanoil co-founder Carmen Tal was miles from home when, after a routine color service gone awry, she experienced the powerful Moroccanoil Treatment while traveling. As she witnessed the transformation of her hair instantly revitalized, going from damaged to shiny, smooth, manageable, she went on a quest to share the magic of this argan oil hair treatment with women across the globe.

Moroccanoil began with the simple wish to share the transformative powers of our rejuvenating argan-oil infused formulas and adopted this tradition as the philosophy for the brand. All Moroccanoil products for hair, body and skin are infused with argan oil—signature to the brand. Moroccanoil only sources the highest quality argan oil originating from argan trees grown in Morocco. The argan oil used in all our hair products and skin products are manufactured by a cold-press process.

With its high content of antioxidants, essential fatty acids and Vitamin E, the benefits of argan oil naturally help revitalize skin, increase hair's elasticity and consistently restore shine to dull, lifeless hair. It is a powerful antioxidant, , UV-protector and free-radical neutralizer. Argan oil for hair leaves it beautiful, shiny and nourished with each use. Argan oil for skin luxuriously hydrates and infuses it with moisture. Argan oil has also been help to reduce the appearance of wrinkles. 

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The original foundation for all hair types. What began as a single, revolutionary product that pioneered a new category in the beauty industry, has grown into a full line of hair and body products, all infused with nourishing antioxidant-rich argan oil, signature to the brand. Dedicated to providing the highest quality hair and body products, Moroccanoil has grown into an iconic beauty brand in less than a decade.

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Memorable and exotic, the signature Moroccanoil scent is an iconic juxtaposition of notes that transport the senses, conjuring images of a relaxing beach-side vacation, and the feeling of indulging in a luxurious spa. A highly-regarded and truly distinctive fragrance: spicy amber aromas merge with sweet florals, capping the sensorial journey with a soothing experience to remember.

 

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Repair collection

Restorative formulas infused with argan oil and nourishing ingredients for healthy and strong hair.

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HYDRATION COLLECTION

For normal to dry hair, advanced replenishing nutrients deeply hydrate hair while maintaining its natural moisture balance.

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Smooth collection

Tame unruly, frizzy hair with our smoothing products. Enjoy more manageable styling for hair that is soft, smooth and nourished.

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Volume collection

Give normal to fine hair an all-over boost of body and life with these volumizing products that won't weigh hair down.

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CUrl collection

Oil-infused products to keep curls of all shapes and sizes deeply hydrated, defined and frizz-free.

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TExture collection

 

From roughed-up glam to tousled tresses, experience a new take on texture.

 
 
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Style collection

Our high-performance argan oil-infused styling products are uniquely formulated to provide fullness, control, volume, shine and heat protection.

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Finish collection

Achieve your desired level of hold for long-lasting, touchable styles with Moroccanoil argan oil-infused finishing products.

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Hair & scalp treatment collection

Beautiful hair with body and life starts at the scalp. Soothe skin and regulate oil productions with argan and essential oils. 

 
 
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TOOls & brushes

Find high-quality hair care tools, including seamless combs and brushes that are gentle on your hair.